Over the past 23 years Blue Green Media’s Golf News has grown to be the UK’s most widely read free golf publication. What’s more, Golf News is growing that leadership through its mastery of the business opportunities presented by digital distribution.
Factoring has long been a core component of Blue Green Media’s business model. Every good publication relies on its writers, designers and printers to deliver at the highest level. From a very early stage, Blue Green Media made a commitment to its suppliers as a prompt payer and this has been a critical factor as the publishing sector has transformed through the digital revolution.
The company made a switch to IGF ten years ago and never looked back. With an ever-growing client base, IGF’s factoring facility keeps the cash flowing and leaves the business focused on producing the next great edition.
Matt Nicolson, Owner, Blue Green Media Ltd, said;
“I have probably seen 23 competitor publications come and go over the past 23 years. Good cash flow is a key component in publishing success. In simple terms, my accounts department is in Kent and it is called IGF. Everything runs so smoothly that I hardly have to get involved. It’s very well oiled machine.”
Kristina Circus, Senior Client Manager, IGF Group, said;
“Cash is still king and Blue Green Media is a superb example of how our clients build competitive advantage through IGF’s factoring facilities. It is always an absolute pleasure to see such a long-standing and successful client go from strength to strength and to play our part in that story.”